Growing up on my family's farm in Pennsylvania, I never would have pictured the life I live at Willow Haven farm. As a kid I spent summers in our large family garden we called, “The Truck Patch”. I helped mom every summer, picking beans, weeding, and cutting fruit and vegetables for the hundreds of jars of canned and frozen produce we put up. Now I spends less time out in the field and more time in the kitchen doing the same preserving for my own farm family. Farmer Reuben values my many hours doing much of the behind the scenes marketing, writing emails to cultivate customers and capturing the farm story each week. I'm always learning along the way in my quest to improve the farm experience for each of her current and future farm members in our 500+ member, year-round customized farm box delivery program. Reading our stories will connect you with your food in a way you never experienced before. Someday soon you will want to fit local food into your life and we'll be here to help you.
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Hi Reader! Enthusiastic excitement and gratitude! Farmer Reuben wants you to know that he is encouraged by the excitement for Willow Haven General Store. Overcoming obstacles will require overwhelming community support. We know that you have a strong desire to support a resilient local food economy and are seeking alternatives to conventional grocery options like Wal Mart, Aldi, and Whole Foods. But you might ask: Is it reasonable to expect that Willow Haven Farm will receive enough support to compete with existing food businesses in our area? Reuben conducted research into the food spending habits of households in Upper Macungie Township. The data revealed that the average household spends a substantial portion of their income on food annually. The Stats: The average Upper and Lower Macungie household spends between 9 and 11 percent of their income on food. Half of this money is spent eating out and half is spent buying food to prepare at home. The amount of money spent on eating out is $64 million . Another $64 million is spent on eating at home. Just in Upper and Lower Macungie townships. The Alternative: By redirecting even a modest percentage towards local, organic options, we can collectively make a profound difference. Would you spend 10% of your annual food budget to support local, organic food instead of shopping elsewhere? The Vision: If you share our vision for a healthier, more sustainable future, we invite you to join us as a farm member and local food investor. Your support, whether through donations or spreading the word avout the Willow Haven Farm General Store, will make a tangible impact. Together, let's create a thriving hub for local, organic food that reflects our shared values and commitment to a better tomorrow. Check out the Privileges & Perks that our Supportive Community "investors" receive.
As Always...We support your desire to have a good, healthy way of life and food on your table that supports that goal. We'll keep farming for you! Reuben and Tessa DeMaster P.S.Today is a great day to donate toward the cause of local organic food!
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Tessa DeMaster
Growing up on my family's farm in Pennsylvania, I never would have pictured the life I live at Willow Haven farm. As a kid I spent summers in our large family garden we called, “The Truck Patch”. I helped mom every summer, picking beans, weeding, and cutting fruit and vegetables for the hundreds of jars of canned and frozen produce we put up. Now I spends less time out in the field and more time in the kitchen doing the same preserving for my own farm family. Farmer Reuben values my many hours doing much of the behind the scenes marketing, writing emails to cultivate customers and capturing the farm story each week. I'm always learning along the way in my quest to improve the farm experience for each of her current and future farm members in our 500+ member, year-round customized farm box delivery program. Reading our stories will connect you with your food in a way you never experienced before. Someday soon you will want to fit local food into your life and we'll be here to help you.
Hi Reader! The young, aspiring reporter met Reuben and Bill at a boring township meeting. Now Olivia Marble is following this lead wherever it takes her. After the zoning meeting in Upper Macungie Township, a young lady with a microphone attached to her iphone stopped Farmer Reuben and Bill Kuklinski, the owner of the building at 8150 Hamilton Boulevard. After that interview she looked up our farm and found out about our Foster A Chick program. She came out to the farm to see the families...
Hi Reader, Can You Grow One Thing? The only thing better than a Market Box is growing your own food. Which you should do! "We encourage every one to grow at least one vegetable at home" Farmer Reuben explained at Earth Day. Why? So you can experience the freshness and satisfaction of picking food from the ground and putting it in your mouth immediately. Cherry tomatoes and cucumbers are perfect for this but even a planter of lettuce, herbs or kale is great too. Reuben's first farm job,...
Hi Reader! You’ve been waiting for the details about bringing Willow Haven Farm General Store to the local food and organic agriculture scene in the Lehigh Valley. Now it’s your turn to hear directly from Farmer Reuben. Reuben’s excellent presentation on his recent live Zoom call with farm members received overwhelming support and immediate donations to the crowdfunding campaign. Watch now: Get the Replay As Always... We support your desire to have a good, healthy way of life and food on your...